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Boxee and the Coming Revolution in TV
Dramatic changes in TV as a media channel are changing the environment for brands. Audiences are aging, younger people are tuning in less, and when they do, it’s often by streaming network shows...
View ArticleCustomization & the Rise of the Makerbots!
We live in an age of niches, in which customers seek ever more customized products, services, and experiences. But until recently, the power for customization offered by digital technology was limited...
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Twitter's Message to Advertisers: Be Useful or Die
As reported everywhere (e.g. here and here), Twitter finally announced its advertising platform that will launch today. What I find most interesting is how Twitter's platform ("Promoted Tweets")...
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9 Themes from the BRITE '10 Conference
Our Center on Global Brand Leadership recently wrapped up this year's annual 2-day BRITE conference at Columbia Business School, with an amazing group of speakers and attendees. For those who weren't...
View ArticleThe Future of the News [VIDEO]
At the recent BRITE ’10 conference, I had the chance to speak with Vivian Schiller (CEO of NPR) and Jeff Jarvis (CUNY professor of journalism) about the future of the news business. (Click lower-right...
View ArticleFour Questions for Google TV
Like many, I took a deep breath of excitement last week when I heard that Google is moving into the Web TV space with its new Google TV platform – planned to arrive in the fall, in partnership with...
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3D Printing: Coming to a Niche Product Near You
One of the most exciting digital technologies that is starting to reinvent established business practices is 3D printing. A wave of new companies like Freedom of Creation and Bespoke Prosthetics are...
View ArticleFive Strategies for Business Growth in a World of Customer Networks
In a world awash in digital technologies, customers have changed. From our smartphones to our social networks, today’s digital tools link all of us in a web of constant interaction that is changing our...
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Book Launch! The Network Is Your Customer
Yesterday we celebrated the publication by Yale University Press of my new book, “The Network Is Your Customer: 5 Strategies to Thrive in a Digital Age.” The New York book launch was presented by...
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The Future of the Social Web: Social Graphs vs. Interest Graphs
Social networks seemed poised to take over the Web. This year, Facebook reached 800 million users. LinkedIn went public in a blockbuster stock offering. Twitter produced a billion tweets per week. And...
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Makerbot & the Disruptive Future of 3D Printing
I had the pleasure of being interviewed for this week’s episode of the Unconventionals radio podcast, which focuses on Bre Pettis, founder of 3D printing company Makerbot. I’ve been a fan of Bre’s...
View ArticleFive Strategies for Business Growth in a World of Customer Networks
In a world awash in digital technologies, customers have changed. From our smartphones to our social networks, today’s digital tools link all of us in a web of constant interaction that is changing our...
View ArticleThe Future of the Social Web: Social Graphs vs. Interest Graphs
Social networks seemed poised to take over the Web. This year, Facebook reached 800 million users. LinkedIn went public in a blockbuster stock offering. Twitter produced a billion tweets per week. And...
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